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Century Label Uses HP Indigo Technology to Customize Seasonal Shrink Sleeves for Sun King Brewery

Produced customized shrink sleeves for Tip-Off Ale, a seasonal craft beer which debuted at the Indiana Pacers’ home opener

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By: Catherine Diamon

Director, Executive Internal Communications, GAF

Enabled by HP Indigo digital printing technology, Century Label is helping microbreweries produce unique seasonal shrink sleeves that stand out on store shelves. Using three HP Indigo WS6800 Digital Presses and HP SmartStream Mosaic technology, the company is able to produce the vast majority of labels and packaging jobs with customization and proven quality embraced by the world’s leading brands. Most recently, Century Label partnered with Sun King Brewery to produce customized shrink sleeve...

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